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We
will
provide
branded
products
and
services
of
superior
quality
and
value
that
improve
the
lives
of
the
world's
consumers,
now
and
for
generations
to
come.
As
a
result,
consumers
will
reward
us
with
leadership
sales,
profit
and
value
creation,
allowing
our
people,
our
shareholders
and
the
communities
in
which
we
live
and
work
to
prosper. |
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P&G is its people and the values by which we live.

We attract and recruit the
finest people in the world. We build our organization from
within, promoting and rewarding people without regard to any
difference unrelated to performance. We act on the conviction
that the men and women of Procter & Gamble always will
be our most important asset.
Leadership
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We are all leaders in our area of responsibility,
with a deep commitment to deliver leadership results. |
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We have a clear vision of where we are
going. |
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We focus our resources to achieve leadership
objectives and strategies. |
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We develop the capability to deliver
our strategies and eliminate organizational barriers. |
Ownership
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We accept personal accountability to
meet our business needs, improve our systems, and help others improve
their effectiveness. |
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We all act like owners, treating the
Company's assets as our own and behaving with the Company's long-term
success in mind. |
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Integrity
|
We
always
try
to
do
the
right
thing. |
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We
are
honest
and
straightforward
with
each
other. |
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We
operate
within
the
letter
and
spirit
of
the
law. |
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We
uphold
the
values
and
principles
of
P&G
in
every
action
and
decision. |
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We
are
data-based
and
intellectually
honest
in
advocating
proposals,
including
recognizing
risks. |
Passion for Winning
|
We are determined to be the best at doing what
matters most. |
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We have a healthy dissatisfaction with the
status quo. |
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We have a compelling desire to improve and
to win in the marketplace. |
Trust
|
We respect our P&G colleagues, customers
and consumers, and treat them as we want to be treated. |
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We have confidence in each other's capabilities
and intentions. |
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We believe that people work best when there
is a foundation of trust. |

We Show
Respect for All Individuals
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We
believe that all individuals
can and want to contribute
to their fullest potential. |
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We
value differences. |
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We
inspire and enable
people to achieve high
expectations, standards,
and challenging goals. |
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We
are honest with people
about their performance. |
The Interests
of the Company and the Individual
Are Inseparable
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We believe that doing what is right for the
business with integrity will lead to mutual success for both the Company
and the individual. Our quest for mutual success ties us together. |
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We encourage stock ownership and ownership
behavior. |
We Are
Strategically Focused in
Our Work
|
We
operate against clearly
articulated and aligned
objectives and strategies. |
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We
only do work and only
ask for work that adds
value to the business. |
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We
simplify, standardize,
and streamline our
current work whenever
possible. |
Innovation
Is the Cornerstone of Our
Success
|
We
place great value on
big, new consumer innovations. |
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We
challenge convention
and reinvent the way
we do business to better
win in the marketplace. |
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We
Are Externally Focused
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We
develop superior understanding
of consumers and their
needs. |
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We
create and deliver
products, packaging,
and concepts that build
winning brand equities. |
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We
develop close, mutually
productive relationships
with our customers
and our suppliers. |
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We
are good corporate
citizens. |
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We
incorporate sustainability
into our products,
packaging and operations |
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We Value
Personal Mastery
|
We
believe it is the responsibility
of all individuals
to continually develop
themselves and others. |
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We
encourage and expect
outstanding technical
mastery and executional
excellence. |
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We Seek
to Be the Best
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We
strive to be the best
in all areas of strategic
importance to the Company. |
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We
benchmark our performance
rigorously versus the
very best internally
and externally. |
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We
learn from both our
successes and our failures. |
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Mutual
Interdependency is a Way
of Life
|
We
work together with
confidence and trust
across business units,
functions, categories
and geographies. |
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We
take price in results
from reapplying others'
ideas. |
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We
build superior relationships
with all the parties
who contribute to fulfilling
our Corporate Purpose,
including our customers
and suppliers, universities
and governments |
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Click
here to download download full
Values and Policies brochure (PDF)
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