Weybridge,
Surrey, 26th January
2006 – Procter & Gamble
(P&G) was last
night presented with
10 prestigious Product
of the Year Awards
for a wide range
of its leading brands,
as well as an overall
award for ‘Most
category winners
in Product of the
Year 2006’.
The awards, announced
at a ceremony at
the River Bank Plaza
Hotel in London ,
highlight P&G’s
leading edge in the
consumer products
sector.
The list of winning
products includes a
range of men’s and
women’s beauty products,
underlining P&G's
increased commitment
to the beauty sector.
The
winning products
| Award Category |
Winning Product |
| Savoury snacks |
Mini Pringles |
| Men's shaving |
Gillette MP3 Power
Razor |
| Women's shaving |
Gillette Venus
Divine Paradise Razor |
| Feminine care |
Always Ultra &
Freshelle |
| Hair styling products |
Silvikrin
HydroStyle |
| Hair care |
Aussie 3 Minute
Miracle Frizz Remedy |
| Shampoo & Conditioners |
Herbal Essences
Rainforest Flowers |
| Household cleaning |
Flash Car Wash |
| Washing up products |
Fairy Active Foam |
| Oral Hygiene |
Oral B Sonic Complete |
Roisin
Donnelly, Corporate Marketing
Director for P&G
UK & Ireland commented:
“We are delighted to
receive these awards,
particularly as they
are voted for by consumers.
P&G is committed
to consumer understanding
and our aim is to deliver
products that provide
new experiences, superior
performance and great
value. This vote of confidence
from consumers is a good
indication that we are
getting it right.”
The Product of the
Year Awards www.productoftheyear.co.uk aim
to reward brands for
product innovation, and
help to give consumers
a faster way to discover
new products, and approach
the vast choice offered
in today’s supermarkets.
The shortlist for each
award was decided in
September 2005 by a panel
of sector experts and
journalists, including:
Chris Macleod, Chairman
of the Marketing Society,
Kevin Hawkins, President
of the British Retail
Consortium, Dominic Mills,
Daily Telegraph and was
chaired by Sir Richard
Needham, Deputy Chairman
of Dyson. The final winning
products were chosen
by consumers via a national
survey by leading market
information company,
TNS. This year, 12,593
members of the public
were interviewed, making
it, the largest consumer
survey of its type in
the UK .
- Ends -
Notes to Editors
About
the research:
TNS,
the world’s largest
custom research company,
is responsible for the
generating the results
behind the UK Product
of the Year 2006, this
year generating responses
from 12,593 British individuals.
Consumers were asked
to vote on which of the
short-listed products
most appealed to them,
which they had tried
and, for those they had
tried, whether they had
found those products
satisfactory. TNS analysed
the findings to assess
which were the most appealing
and satisfying products
in order to identify
the winning product in
each category.
For
further information,
please contact :
About
P&G
Three
billion times a day,
P&G brands
touch the lives of
people around the world.
The company has one
of the strongest portfolios
of trusted, quality,
leadership brands,
including Pampers®,
Ariel®, Always®, Pantene®,
Mach3®. Bounty®, Pringles®,
Charmin®, Lenor®, Iams®,
Crest®, Oral-B®, Actonel®,
Duracell®, Olay®, Head & Shoulders®,
Wella, Gillette®, and
Braun. The P&G
community consists
of almost 140,000 employees
working in over 80
countries worldwide
and in the UK & Ireland
employs approximately
5,000 people. Please
visit http://www.uk.pg.com
for the latest news
and in-depth information
about P&G and its
brands.
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